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Description: We were invited by the agencys Leo Burnett and Be180 to make visuals at MASP for the launch of the new Samsung Galaxy S8. The project was titled Unbox Art. The idea was to bring some of the works of the MASP collection out of the museum through the technique of video mapping. The challenge of creating content was to be able to animate these works without distorting the style of the author and at the same time to emphasize the intensity of each artist. MASP is considered one of the most important
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)